HOCH has one of the most beautiful studio spaces in Lviv. Their old website made it impossible to know that.
The studio had strong bones — distinctive spaces, real aesthetic personality, a loyal creative community. But the website was doing none of that work. No booking system meant every conversion required a DM. No spatial preview meant clients were choosing blind. The navigation buried the most important information. Photographers and creatives were slipping away to studios with easier paths to booking.
The redesign was built around two user goals: book a space, or explore the studio. Everything else was cut or subordinated. Interactive 3D tours were introduced so clients could walk through each hall before committing — removing the biggest source of pre-booking anxiety. The booking flow was integrated directly into the site rather than redirected. Copywriting was rewritten to sell atmosphere, not specs — because that's what a creative rents a studio for.
Live booking, 3D tours across all spaces, a new visual system, updated studio rules and a loyalty programme — all in one cohesive site. The friction between discovering HOCH and booking it is gone.